Karla Vazquez

2015 - 2019 Florida State University

B.S. Information Technology

B.S. Communications

Founder & Web Designer

KARV Digital, L.L.C. | Apr. 2022 – Present

- Consult clients on the best methods to optimize their online presence via Web Sites, Graphics, Social Media, and Marketing.

- Create custom content for client businesses using Adobe Creative Suite. Implement and Schedule custom content for Social Media.

Marketing Director

Service Keepers Maintenance, Inc. | Jan. 2022 – Present

- Successfully optimized website design and overall online presence using WordPress, Google My Business, and crucial SEO and web design techniques resulting in an increase of 11,000 monthly clicks.

- Initiated special campaigns with the Sales team to improve company credibility via email and print campaigns.

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Information Technology Support Specialist

North Florida Women’s Care | Sep. 2019 – Jul. 2021

- Streamlined process for a smooth transition during the COVID-19 Pandemic by creating detailed educational resources for employees to connect to remote servers for information retrieval resulting in an overall 35% increase of remote users.

- Sourced & researched vendors for software solutions that increased productivity and security by over 50% and decreased overall operational costs under a one-month deadline.

- Tested, Deployed, and Maintained a brand new Electronical Medical Record program for over 150+ users and computers creating a faster more efficient workflow and enhancing software solutions in the span of 3 days.

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Web & Graphic Designer

Sanitation Products of America | Mar. 2018 – Jan. 2020

- Designed, Implemented, and Maintained an updated front-facing website for customers resulting in a 70% increase in online visitors, expanding overall internet presence with improved SEO.

- Cultivated and designed technical instructional guides for high-quality cleaning products used in Hospitals, Government Offices, Schools, and Industrial Plants using InDesign and Microsoft Word.

Graphic Designer

Florida State University Libraries | Nov. 2018 – Oct. 2019

- Updated & designed newsletter template for the largest university library using InDesign CC. This bi-weekly newsletter updates 10,000+ students on upcoming library events, new book releases, tutoring information & important dates while staying on brand with guidelines.

- Managed postings for @FSULibraries Website, Instagram, Facebook & Twitter. Using Hootsuite to organize and plan upcoming compelling content boosting online engagement by 47%.

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Research Assistant

iSensor Cybersecurity Research Lab | Sep. 2018 – Nov. 2018

- Focused on the impact of Misinformation and Disinformation via Social Media platforms such as Twitter and Facebook to understand the reasons why it exists and how it plays a role in our everyday lives. Presented its importance and created deliverables for students to avoid falling victim to Misinformation that stemmed from the internet.

- Assisted in designing and developing Online Challenges for Topics in Cybersecurity with Social Media.

Illustrator, Photoshop, InDesign, Adobe XD, HTML/CSS, Adobe Creative Suite, UX/UI, After Effects, Active Directory, Security Policies, Server & Network Management, Virtualization, Malware Analysis, Group Policy, DHCP, DNS, Project Management, Time Management, Public Speaking, Employee Training, Technical Consulting, Microsoft Office, Figma